For the Fourth Consecutive Year, Bigtincan Listed as a Representative Vendor
Bigtincan, the leader in mobile, AI-powered sales enablement automation, announced it has been recognized as a Representative Vendor of Sales Engagement Platforms in all of the capabilities defined by Gartner as part of the August 2019 Market Guide for Sales Enablement Platforms* for the second consecutive year.
According to the report, “sales engagement platforms expand sales enablement capabilities by using information about buyer and seller engagement to deliver better sales results. Application leaders supporting sales technology should use this Market Guide to understand the key capabilities of 14 vendors.”
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According to the report, “Gartner defines the sales engagement platforms as sales tools that unite disparate sales enablement functions to enable sellers and other customer-facing resources to engage with buyers and provide a better customer experience, with a view to improving sales results. These platforms feature native functionality, such as for sales content delivery, sales training delivery and sales coaching, which is generally categorized as an aspect of sales enablement.” The report goes on to state, “sales engagement platforms include sales activity to capture functionality. They also provide a set of open APIs that permits integration with other applications or external data sources. These platforms also feature capabilities for tracking, measuring and optimizing engagement with prospects and sellers, skills proficiency with sales methodology, as well as similar functions for measuring sellers’ adherence to best practices in sales execution.”
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With sophisticated, AI-driven features and automation that supports each phase of the buying process, Bigtincan enables teams to drive improved business results by delivering a better customer experience. Bigtincan’s expanded AR and VR technologies create a ‘virtual sales bag’ for all products, allowing users to create custom pitches from approved materials, along with a voice assistant capability, the Bigtincan Genie, that answers questions on-the-go. Recently, Bigtincan further expanded its existing product suite, expanding capabilities for new markets with the acquisition of Veelo Inc.
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The post Bigtincan Named in Gartner’s Market Guide for Sales Engagement Platforms, Meeting All Identified Capabilities appeared first on MarTechSeries.