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Dukes began his career as an intern at MTV and quickly moved up the ranks to ultimately become the managing editor of MTV.com and MTVnews.com. In addition to overseeing the news operations, Dukes developed and produced original content for MTV brands, including MTV Jams, YO! MTV Raps, and MTV Unplugged. Responsible for introducing hip hop legends Kanye West and 50 Cent, among many others, to the network, Dukes developed MTV’s first digital rap series, RapFix, and one of its first streaming properties, RapFix Live.
Following his 14-year tenure at MTV, Dukes was named Senior Vice President/Head of Content for Sean Combs’ digital cable television network REVOLT. While at REVOLT, Dukes launched the network’s social justice initiative, and its 2016 Presidential election campaign. He also oversaw digital, social media, broadcast and live production, and created and produced original content.
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In 2018, Dukes founded CM Media, a content curation, digital media, and social media strategy company. In addition to producing original content such as the 25-year anniversary concert for BAPE clothing, Dukes narrated the Netflix-produced film, “Who Killed Jam Master Jay,” an investigative project he had been covering for 15 years.
“I am thrilled to join the team at LiveXLive,” said Dukes. “It’s a new day, and I look forward to changing the media landscape as we embark on a historic journey to shift culture.”
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