Okta, the leading independent provider of identity for the enterprise, at Okta Showcase, further extended its Okta Devices Platform Service capabilities to developers through the Okta Devices SDK. Using the Okta Devices SDK, developers can enable passwordless authentication through branded push notifications with biometric capabilities, minimizing friction for end-users, and increasing security posture. Now, developers can leverage the power of Okta Verify to build customized, secure, and seamless login experiences for their customers.
Marketing Technology News: Deliveroo and Onfido Expand Partnership to Provide Streamlined Digital Identity Verification
Security Across the Devices
The world has become mobile-first: there will be an estimated 7 billion mobile users by 2021. To keep up, every organization is focused on building bespoke and tailored customer experiences. With a limited supply of developer resources, businesses are challenged to constantly ship new features while still accounting for security and remaining agile. Development teams need an identity layer that serves as the connective tissue between applications and devices to speed time to market, deliver products that are secure, and drive engagement.
“We live in a multi-device world where we work, shop, and consume content across phones, laptops, and tablets,” said Diya Jolly, Chief Product Officer, Okta. “This dynamic landscape has placed an extra emphasis on today’s modern businesses to be relevant across every device. The Devices SDK takes the customizability and security of the Okta Identity Cloud and puts it in the hands of developers everywhere.”
Marketing Technology News: EPAM Helps Bacardi Accelerate Digital Marketing and E-Commerce Transformation
Reimagining User Experience and Security
Powered by the Okta Devices Platform Service, Okta Devices SDK is a unique set of powerful capabilities come together in a single integration with the Okta Devices SDK to deepen and extend device and user identity in customer experiences that add UX value rather than detracting from it. Now, developers building mobile applications can send branded push notifications and use biometrics including FaceID to authenticate end-user login versus using solely a password or pin. This offers layers of protection and security while eliminating friction and increasing customer engagement. The Okta Devices SDK also puts more power in the hands of end-users by registering customer devices within Okta Universal Directory, enabling self-service if a device is lost or stolen.
Marketing Technology News: Automation Anywhere Unveils AARI – The First Digital Assistant at Work