New iPhone 12 Will Be Delivered to Consumers by Dada Now within One Hour
Shanghai – October 14, 2020 – Dada Group (Dada Nexus, NYSE: DADA) (“Dada” or “The Company”), China’s leading local on-demand delivery and retail platform, today announced that JDDJ, the Company’s local on-demand platform has expanded its partnership with Apple authorized resellers and will sell the new iPhone 12 on its platform.
Since September, dozens of Apple authorized resellers across China, including Hoosing, Shenzhen Coodoo, Meicheng, and Shundan, have launched their Apple stores on JDDJ. To date, nearly 500 Apple authorized stores having been exclusively integrated into JDDJ’s platform and in total, there are more than 1000 stores participating in the sales of new iPhone 12 on JDDJ across more than 110 cities in China including Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu, Chongqing, Wuhan and Xi’an.
Consumers can use the JDDJ application and WeChat mini program to learn more about the product and on October 23rd, when the new iPhone 12 officially goes on sale, users can place orders from nearby Apple authorized stores, JD stores and other digital brand stores on JDDJ’s platform. Once an order is placed, a nearby electronics store will fulfill the order and Dada Now, the local on-demand delivery platform of Dada Group, will provide fast home-delivery service, allowing users to enjoy the convenient shopping experience of one-hour delivery for digital products.
Phillip Kuai, Founder, Chairman and CEO of Dada Group, said, “In the era of on-demand retail, the sales of digital products have significant potential due to the market size. JDDJ aims to expand its digital products offering and is continuously consolidating its position as the leading local on-demand retail platform. Leveraging the combined advantages of ‘retail + delivery’, Dada Group is building best-in-class omni-channel fulfillment capabilities, expanding service boundaries, creating greater value for digital brands, as well as providing consumers with more convenient, fast and reliable one-hour shopping experiences for digital products.”
JDDJ Continues to Strengthen its Digital Products Offering
Since 2019, JDDJ has enhanced its mobile phone business and continued to strengthen its partnerships with digital brands and retailers. Apple authorized stores, JD stores, Dixintong and other electronics stores have successfully launched on JDDJ’s platform and JDDJ has focused on helping these stores with new product sales, marketing and delivery fulfillment (including one-hour delivery), offering consumers a more convenient shopping experience for digital products.
JDDJ has a strong track record providing and delivering electronic goods and during the launch of the iPhone SE 2 in April 2020, many users placed orders on JDDJ for the first time. On the first sales day, it took only 15 minutes for users to place and receive their orders at the fastest pace. As a result, JDDJ has become an important e-commerce platform for many consumers purchasing electronic goods and according to JDDJ’s data, sales of digital products in Q3 have increased by more than 350% compared to Q1.
From October 12-21, 2020, JDDJ is celebrating its 6th annual 1020 Supermarket Shopping Festival, the largest shopping festival in the supermarket O2O field in China. This year, for the first time, electronics stores are able to participate in the online sales promotions and JDDJ has partnered with Apple authorized stores, JD stores, Huawei stores and other electronics stores to provide discounts and exclusive coupons for consumers across China.
About Dada Group
Dada Group is a leading platform of local on-demand retail and delivery in China. It operates JDDJ, one of China’s largest local on-demand retail platforms for retailers and brand owners, and Dada Now, a leading local on-demand delivery platform open to merchants and individual senders across various industries and product categories. The Company’s two platforms are inter-connected and mutually beneficial. The Dada Now platform enables improved delivery experience for participants on the JDDJ platform through its readily accessible fulfillment solutions and strong on-demand delivery infrastructure. Meanwhile, the vast volume of on-demand delivery orders from the JDDJ platform increases order volume and density for the Dada Now platform.