According to the latest report by IMARC Group “Alternative Data Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026“, The global alternative data market exhibited strong growth during 2015-2020. Looking forward, IMARC Group expects the market to grow at a CAGR of around 38% during the forecast period (2021-2026).
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The global alternative data market is primarily driven by the increasing alternative data sources, such as mobile devices, social media, and IoT-enabled devices. Various companies are expanding their offerings by gathering data from such sources, propelling the market growth. Alt data is mostly used by financial entities like banks, hedge funds, mutual funds, and insurance organizations to formulate strategic plans using analytics platforms, fluid data architecture, data science and testing tools. Furthermore, the integration of connected devices with artificial intelligence (AI), machine learning (ML) and natural language processing (NLP) for analyzing hidden patterns in data is also positively influencing the market growth.
Breakup by Data Type:
- Mobile Application Usage
- Credit and Debit Card Transactions
- Email Receipts
- Geo-location (Foot Traffic) Records
- Satellite & Weather Data
- Social and Sentiment Data
- Web Scraped Data
- Web Traffic
Breakup by End Use Industry:
- Transportation and Logistics
- Retail and eCommerce
- Energy and Utilities
- IT and Telecommunications
- Media and Entertainment
Breakup by Region:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Competitive Landscape with Key Player:
- 1010Data Inc. (Advance Communication Corp.)
- ADVAN CO LTD (7463.T)
- Dataminr Inc.
- Eagle Alpha
- M Science
- Nasdaq, Inc. ( NASDAQ:NDAQ )
- The Earnest Research Company
- Thinknum Inc.
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As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the industry behaviours of the consumers globally and our estimates about the latest market trends and forecasts are being done after considering the impact of this pandemic.
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