Education and Learning Analytics Market Size, Trends, Key Players, Industry Growth and Forecast 2022-2027 1
The advent of the e-learning concept, especially during the COVID-19 pandemic, and the growing need for data-driven decision-making solutions to improve the quality of education are primarily driving the education and learning analytics market toward growth.

The latest report published by IMARC Group, titled “Education and Learning Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027,” offers a comprehensive analysis of the industry, which comprises insights on the market share. The report also includes competitor and regional analysis, and contemporary advancements in the market. The global education and learning analytics market size reached US$ 25.8 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 67.1 Billion by 2027, exhibiting a CAGR of 17.17% during 2022-2027.

Education and learning analytics is a research practice that involves measuring, gathering, analyzing, and reporting of data regarding learners and their contexts to offer students with an enhanced learning environment. It uses computational analysis techniques that rely on data science, sociotechnical system thinking, analytics, visualization, artificial intelligence (AI), and academic research. These solutions help design specialized curricula for the students, capture new forms of student data, conceptualize assessments and improve teaching and learning outcomes. Consequently, education and learning analytics is employed in universities, schools, and enterprises to create strategic plans for hiring, retaining, retraining, intervening, managing operations, and tracking staff performance.

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Market Trends and Drivers:

The advent of the e-learning concept, especially during the COVID-19 pandemic, and the growing need for data-driven decision-making solutions to improve the quality of education are primarily driving the market toward growth. Furthermore, the widespread adoption of performance management applications in several educational institutions to access and integrate students data for creating personalized data is favoring the market growth. Such solutions help optimize success rates, ensure student retention, completion rates, and faculty productivity, and enhance the intrapersonal skills of children. Additionally, the increasing government initiatives to modernize the education system by collaborating with teachers and the escalating usage of learning analytics to improve student performance through creating engaging content is favoring the education and learning analytics market growth. Besides this, the advent of cloud-based learning analytics solutions and the integration of machine learning (ML) and artificial intelligence (AI) is propelling the market growth.

Education and Learning Analytics Market 2022-2027 Competitive Analysis and Segmentation:

Competitive Landscape With Key Players:

The competitive landscape of the education and learning analytics market has been studied in the report with the detailed profiles of the key players operating in the market.

Some of these key players include:

  • Alteryx Inc.
  • Blackboard Inc.
  • G-Cube
  • Inetsoft Technology Corp.
  • Information Builders Inc.
  • iSpring Solutions Inc.
  • MicroStrategy Incorporated
  • Saba Software Inc. (Cornerstone OnDemand Inc.)
  • SAP SE
  • SAS Institute Inc.
  • Yellowfin Business Intelligence Co


Key Market Segmentation:

The report has segmented the global education and learning analytics market based on analytics type, application, component, deployment mode, end user and region.

Breakup by Analytics Type:

  • Descriptive
  • Predictive
  • Prescriptive


Breakup by Application:

  • People Acquisition and Retention
  • Curriculum Development and Intervention Management
  • Performance Management
  • Budget and Finance Management
  • Operations Management
  • Others


Breakup by Component:

  • Software
  • Services


Breakup by Deployment Mode:

  • On-premises
  • Cloud-based


Breakup by End User:

  • Academic Institutions
  • Enterprises


Breakup by Region:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • Middle East and Africa


Explore Full Report With TOC & List of Figures: 
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Key Highlights of the Report:

  • Market Performance (2016-2021)
  • Market Outlook (2022-2027)
  • Market Trends
  • Market Drivers and Success Factors
  • Impact of COVID-19
  • Value Chain Analysis
  • Comprehensive mapping of the competitive landscape

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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Our offerings include comprehensive market intelligence in the form of research reports, production cost reports, feasibility studies, and consulting services. Our team, which includes experienced researchers and analysts from various industries, is dedicated to providing high-quality data and insights to our clientele, ranging from small and medium businesses to Fortune 1000 corporations.

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