8 in 10 Singapore businesses experienced more change in last 4 years than previous two decades: HubSpot Research

Key Features of HubSpot’s New Service Hub and Content Hub

*Powered by HubSpot AI

Service Hub
To help CX leaders scale support, Service Hub includes:

• Help Desk Workspace: Unlocks productivity for reps with an at-a-glance view of everything that matters most — from real-time ticket updates to omnichannel conversations — plus the ability to organise, search, and filter for improved discovery.
• Tools for businesses to scale support:
  • Advanced SLAs for better, more complex reporting and operations.
  • Robust routing tools to ensure tickets go to the right reps at the right time.
  • Workforce management settings and APIs to set user availability, working hours, and skills.

To help success teams drive retention, Service Hub includes:

• Customer Success Workspace: Customer Success Managers (CSMs) can manage their entire book of business in one place with actionable insights and custom segments. The workspace includes:
  • Account activity & pipelines specific to each CSM’s portfolio for easy access to the most important information.
  • Customer health scores so CSMs can identify churn risk, prioritise outreach, and address needs proactively.
  • Product usage integrations with essential apps like Pendo, Amplitude, Segment or HubSpot’s Custom Events API.

Service Hub also features over a dozen AI-powered tools, including:

• GPT-powered Chatbot* for 24/7 support, freeing up reps to focus on complex issues.
• Real-time Reply Recommendations* and Conversation Summaries* to speed up time to resolution, including multilingual support*.
• Suggested next steps* to help reps take action after customer calls.

Content Hub
Content Hub includes:

• AI Content Creation* to make quality multilingual content creation simple — from generating ideas, to writing blog posts, to creating images.
• Content Remix* to easily create a full pipeline of content based on a single asset. 82 per cent of Singapore marketers agree that this is exactly the kind of tool they need according to HubSpot research.
• Brand Voice* to define and generate content that has a consistent brand voice — from blogs, to social, to email.
• Audio Tooling to create, host, and distribute Podcasts* and Post Narration* to turn text into audio for better content accessibility.
• Members Blog and Gated Content Library to manage content, offer premium content, and easily capture leads.